Price: $16 million
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEgpbU1-gtLAZyVIGt8zmkLy87yqw55fu0z-aJ-er0ARW6LMyqiyNCE20SS0Q2Cv3wh5mfb5fSnlcmohsDOvg_x-B1gxAsoOfhoO-IVbuFvnhcunTrUMmfnIsXKeVZ_BjYgHqc_c8qQeavCJ/s400/Most+Expensive+Domain+Name.jpg)
In 2009, California-based Internet marketing firm QuinStreet bought insure.com for $16 million, setting a new record for the most expensive domain name. It was previously held by sex.com, which sold in 2006 for more than $12 million, reported the Guardian.